"Miami truly defined Beach Freely. We chose to shoot in Miami Beach because of the diversity of people it brings from all over the world. There were individuals from Cuba, France, Venezuela, the mid-west, CA and so many more. As we walked along the vibrant turquoise coastline, it was easy to capture the spirit of the beach through the lens of everyone beaching in their own way. Whether it was people laying out, playing beach games, boogie boarding, taking selfies, or making sand figurines, there was so much happening as far as you could see on the sand. Everyone was together, having fun, on one beach. - that was really cool to see."
Shawna Williams, Creative Project Manager